Hi, I’m Cecilia Elise Wallin, from inventicity.com. Here I will give some suggestions on how you can rephrase your customer’s pain points/problems. I don’t like talking about the customer’s pain points. I don’t like the word pain points. I prefer the word problems. In this video, I explain why. I would like to rephrase this …
Sales Copywriting Made Easy | We all know that simplicity is key when writing good sales copy. Simplicity, clarity, and precision. That’s what we have to apply when we want to write great sales copy – and not only in sales copy. In modern journalism in modern articles, in YouTube videos, we have to use …
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Get my new course Blogging for Beginners for free. Plus free access to my resource library. It’s all 100% free! Blogging is not dead, but good knowledge of SEO trends, and content marketing strategies – combined with inventiveness and creativity – are essential to succeed as a blogger. In this video and blog post, I …
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Hi everyone. I’m Cecilia Elise Wallin from Inventicity – the channel where we combine inventiveness with felicity. In this video, I will talk about your personal branding strategy – how to position yourself as an expert. So I am going to give you my very best tips for how to brand yourself in the long …
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Hi, I’m Cecilia Elise from Inventicity Marketing Agency. I have made a framework for you which I call the Inventicity framework. It will help you improve your copywriting skills. Even if you’re not an experienced copywriter this will help you to write great texts to promote your products. When you write to sell, then you …
This video is the first one in the free online copywriting course Professional Copywriting Made Easy. Here I will give you my best copywriting tips. A lot of articles, blog posts, and courses give the impression that copywriting is complicated and difficult. It is not. Do not buy expensive copywriting courses. Just learn by reading …
The Buyer’s Journey and the Hero’s Journey. Use this model to successfully grow your blog and business. When we are customers when we are to become customers we want to see ourselves in some way as heroes in an adventure. So that’s what I’m going to talk about in this video – the similarities between …
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